Services
Client Services
MethodGroupe provides top of the line account management for all of our clients treating each one like a unique fingerprint. We understand that customer service plays an important role in any organization. Ensuring the strategies and objectives are being met, KPIs and the ability to generate revenue for our clients are top priorities for us and the key to a successful client / agency relationship.
In addition to our existing knowledge archive, we constantly educate The Groupe and provide updates to our methods in order for us to service our clients more thoroughly.
We strive to meet your expectations and the opportunity to show you what we can do.
Branding Solutions
Well-managed brands influence perceptions, opinions, and buying decisions. Powerful brands motivate customers to take action. Controlling that action takes research, strategic planning, and creative thinking. By diving deep into a brand, we come out the other side reborn with a clear understanding of its DNA. Sometimes a little genetic mutation is necessary. Your corporate identity is a powerful tool in the marketplace. Ensuring that it is delivered consistently through collateral materials is essential.
MethodGroupe's global information management solutions allow companies to speak with "One Voice" Worldwide. Accelerate time to global markets, improve messaging quality and consistency, help build global brand value and enable you to efficiently scale your global content processes from authoring through publishing. Our Brand Management Solutions can help you keep collateral materials consistent and relevant across all branches of your company by providing a place where you can create, organize, store and distribute materials online.
- Trademark Acquisition
- Logo and Brand Mark Design
- Brand Development and Repositioning
- Internal Collateral Development
- Global Management Solutions Platform
Media Strategies
Do you trust in the faithful five: television, radio, print, direct mail and interactive? Or thrive in the yet-to-be realized guerilla and viral marketing outlets? Whatever the tactical placement of your choice may be, the simple fact is that customers interact across multiple mediums simultaneously and a proper strategy must be put into place to ensure all media outlets work together to generate awareness and cause the desired action for that message.
MethodGroupe's strategy, media and creative teams work hand in hand to ensure that the right media strategy with the right creative messaging is in place, while having the tools and knowledge to work with your budgets to reach your target effectively and efficiently.
- Marketing Strategy and Consultation
- Multicultural Market Knowledge
- US General Market, US Hispanic and Latin America
- Brand Audits | ROI Analytics | Direct Response | Lead Generation
- Campaign Management and Optimizations
- Integrated Campaign Planning
- Media Planning and Buying
- TV | Radio | Print | OOH
- Digital Display | Paid Search | Mobile Marketing | Email Marketing
Digital Touchpoints
If you're looking to build a strong brand touch point and maintain useful dialogue with current and potential customers, leveraging the interactive realm is an absolute necessity. The digital landscape has rapidly evolved to become the most measurable and immediate marketing tool available with the ability to identify and remarket to your loyal customers.
Digital strategies have transformed the way companies build and manage relationships with their consumers by building internal databases, conversing with your customers and building relationships and better corporate reputation. MethodGroupe can help transform your consumers into your strongest brand ambassadors helping spread your value proposition and ultimately increasing sales at no extra cost. Businesses face competitive risks if they fail to embrace the technology or fail to control the conversation in a strategic manner. So whether it is redesigning your website, creating online ads or online media buys, utilizing display ads, paid search, search optimization, reputation management, mobile, social media, blogs and / or applications, MethodGroupe will devise just the right method to ensure your brand captures your target consumers to achieve your campaign objective.
- Social Media Strategy
- Social Implementation & Management
- Content Marketing Strategy & Development
- Search Engine Optimization
- Reputation Management
- Prospecting Solutions
- Establishing and Developing Loyalty Programs
- Digital Campaign Management and Optimization
- Website Development & Programming
- Site Maintenance & Management
- Software Development
- Game, Application and Widget Development
- Development of Banners and Newsletters
Production & Broadcast
This is the foundation of your campaign. You'll need to think at two levels: Preparation and Delivery. The production department is responsible for estimating, purchasing, and implementation of all projects. Produce print, direct mail, broadcast and digital campaigns that are high quality, on time and on budget. All elements are double-checked to meet reproduction specifications (i.e. size, typography and use of correct logos, purchase or production of photography, etc).
Most agencies and clients don't understand the impact of production on costs due to printing or producing miscues. One quality control mistake and any step in the production process could cost your profit margin to diminish. At MethodGroupe, all of our production specialists are SWOP Standard and Color Theory Certified, programming language, framework and database specialist. We eliminate any opportunity for miscues by standardized procedures and cross checking materials before they are released. "The devil is in the details."
- Promotional and Marketing Materials
- Print Solutions
- Trade Marketing
- Traffic & Project Management
- Press Run Management & Supervision
- Out of Home
- Direct Mail
- Video Direction and Editing
- Broadcast Production
- Casting
- Talent Acquisition
- Post Production
Creative Vision
To shift perception and change minds, you must first command attention. These days, no matter what your message is, it better resonate louder than your competitors by being smarter than them, not necessarily by over spending them. At MethodGroupe, we will craft just the right visual approach to seize control of your target customers' minds strategically.
- Copywriting and Proof Reading
- Translation and Localizations
- Layout and Design
- Art Direction
- Photography
- Direct Mail Development
- Logo and Brand Mark Design
- Brand Development
- Internal Collateral Development
- Creative Optimizations and AB Testing
